Warner Home Video’s New Releases “Abs Of Steel: Sculpting And Toning” And “Buns Of Steel: Sculpting And Toning” On DVD December 16, 2008
(October 7, 2008 – Burbank, CA) – Flex your abs and glutes like never before courtesy of Warner Home Video (WHV) with two new easy to follow workout DVD’s; “Abs of Steel: Sculpting and Toning” and “Buns of Steel: Sculpting and Toning.” The “Of Steel” brand helped launch the “at home workout” video craze of the 90s’ and is still one of the most recognizable fitness brands in America with higher name recognition than “Tae Bo,” “The Crunch” and “The Firm.” The re-launched “Of Steel” DVDs will offer fresh all new workouts that will help you lose weight, shed inches and shape your abs and buns for a hot new sexy look. Women and men everywhere will be racing to stores on December 16, 2008 to pick up “Abs of Steel: Sculpting and Toning” and “Buns of Steel: Sculpting and Toning” DVD’s. Each DVD will feature all-new packaging and content and will be available for $14.98 SRP. Order due date is November 11, 2008.
Experience two of the most pulse-pounding workouts around in “Abs of Steel: Sculpting and Toning,” and “Buns of Steel: Sculpting and Toning.” Each dynamic workout was created by international fitness expert Leisa Hart who has starred in 14 “Buns of Steel” videos. With over 26 years health and fitness industry experience as an ACE and AFAA certified instructor, Hart is a trusted leader in the fitness industry delivering workouts that are unique, safe and highly effective.
The DVD’s feature state of the art toning methods such as athletic style ab and bun training, ballet, yoga, and Pilates. Several sessions even increase the heart rate and boost the calorie burn. The exercises are so intense your workouts will be shorter yet much more effective. Both DVD’s offer variations and modifications that allow you to work at a moderate, intense, or ultimate pace depending on your fitness level or how you feel from day to day. Old fashioned crunches are replaced with highly innovative ab training methods that will chisel lean sexy abs from standing, seated in a chair and floor toning positions. “Buns of Steel: Sculpting and Toning” offers dance appeal, grace and athleticism to trim, tighten and tone your buns like only the “Steel” series can!
“The ‘Of Steel’ brand is one of the most respectable and recognizable fitness trademarks in the industry and WHV is proud to add ‘Abs of Steel: Sculpting and Toning’ and ‘Buns of Steel: Sculpting and Toning’ to our DVD library,” said Don Polite, Executive Director, Fitness and Sports Marketing. “With a dedicated fan base, these iconic DVD titles will surely be a hit amongst men and women of all ages and will no doubt be a great gift this holiday season!”
“Abs of Steel” bonus segments include:
• “Ab Challenge”
• “Bun Challenge”
• “Ab Stretch” “Buns of Steel” bonus segments include: • “Firm Buns”
• “Ab Toning”
• “Hip, Back & Buns Stretch” The Credits About Warner Home Video With operations in 90 international territories Warner Home Video, a Warner Bros. Entertainment Company, commands the largest distribution infrastructure in the global video marketplace. Warner Home Video's film library is the largest of any studio, offering top quality new and vintage titles from the repertoires of Warner Bros. Pictures, Turner Entertainment, Castle Rock Entertainment, HBO Home Video and New Line Home Entertainment.# # #
• “Bun Challenge”
• “Ab Stretch” “Buns of Steel” bonus segments include: • “Firm Buns”
• “Ab Toning”
• “Hip, Back & Buns Stretch” The Credits About Warner Home Video With operations in 90 international territories Warner Home Video, a Warner Bros. Entertainment Company, commands the largest distribution infrastructure in the global video marketplace. Warner Home Video's film library is the largest of any studio, offering top quality new and vintage titles from the repertoires of Warner Bros. Pictures, Turner Entertainment, Castle Rock Entertainment, HBO Home Video and New Line Home Entertainment.