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Warner Bros. Consumer Products Flies High With TRUNK LTD For All-New Clothing Line Inspired By DC Comics Super Heroes

(September 2, 2009 – Burbank, CA) – Warner Bros. Consumer Products (WBCP) today announced a partnership with specialty clothing company TRUNK LTD, to create authentic, limited-edition apparel inspired by classic DC Comics Super Heroes. The initial collection will feature T-shirts and raglans and will expand to include jackets, hoodies, and more. The iconic DC Comics Super Heroes history is the inspiration for the line, which draws its artistry from an interpretation of classic comic book covers, which will be featured prominently in all designs. Highlighted characters expected in the collection include: Batman, Superman, Justice League and Green Lantern. “The DC Comics Super Heroes include some of the most iconic characters in all of popular culture and we are thrilled to see them interpreted through the designs of TRUNK LTD,” said Karen McTier, Executive Vice President of Domestic Licensing and Worldwide Marketing, Warner Bros. Consumer Products. “The unique fit and finish of TRUNK’s product line is a perfect canvas for the legendary Heroes of DC Comics.” “I’m so excited to get to work with an amazing art library such as DC Comics,” said Rick Gould, Director of Creative Services for TRUNK LTD. “Like most people, I grew up with these characters, not only in comic books, but also on Saturday morning TV and at the movies. Our inspiration for this line comes from the comic book covers themselves. But rather than just placing the cover on our shirts, we’ve chosen to focus on core elements of each cover that allow the shirt to simultaneously tell a story and be an iconic fashion piece, while retaining the integrity of the original art.” TRUNK LTD DC Comics T-shirts and raglans will be available exclusively at Bloomingdale’s beginning in September 2009, with prices ranging from $44 to $60. In 2010, the collection will be available at specialty and fine department stores nationwide, and will include additional pieces such as track jackets, hoodies, and more. TRUNK LTD’s luxury lifestyle products are known for careful attention to detail, the highest quality fabrics, and an exclusive patent-pending re-enforced double side seam construction. Every TRUNK LTD garment is fully authorized by the artists they proudly feature. "Our partnership with DC Comics and Warner Bros allows TRUNK LTD the opportunity to couple its unique garments and graphics with the imaginative world of our collective childhoods embodied in the rich history of DC Comics. It is a dream come true for all.” added Michael L. Krassner, Executive Vice President, Live Nation Merchandise. About TRUNK LTD Trunk Ltd. is a division of Live Nation Merchandise, a leading Los Angeles based worldwide entertainment based merchandising company, which represents over 100 musical artists including U2, Madonna, Coldplay, Shakira, Kiss, Aerosmith, Kings of Leon, Depeche Mode, Bruce Springsteen, and Lil Wayne, among other artists. About Live Nation Live Nation’s mission is to maximize the live concert experience. Our core business is producing, marketing and selling live concerts for artists via our global concert pipe. Live Nation is the largest producer of live concerts in the world, annually producing over 22,000 concerts for 1,600 artists in 33 countries. During 2008, the company sold over 50 million concert tickets and drove over 70 million unique visitors to LiveNation.com. Live Nation is transforming the concert business by expanding its concert platform into ticketing and building the industry’s first artist-to-fan vertically integrated concert platform. The company is headquartered in Los Angeles, California and is listed on the New York Stock Exchange, trading under the symbol LYV. For additional information about the company, please visit www.livenation.com/investors. About Warner Bros. Consumer Products Warner Bros. Consumer Products, a Warner Bros. Entertainment Company, is one of the leading licensing and retail merchandising organizations in the world. About DC Comics DC Comics, a Warner Bros. Entertainment Company, is the largest English-language publisher of comics in the world and home to such iconic characters as Superman, Batman, Wonder Woman and the Sandman. These DC Super Heroes and others have starred in comic books, movies, television series (both animated and live-action) and cyberspace, thrilling audiences of all ages for generations. DC Comics’ Web site is located at www.dccomics.com. DC SUPER HEROES and all related characters and elements are trademarks of and © DC Comics.
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