Warner Bros. Consumer Products Becomes Master Licensor For DC Entertainment’s Vast Licensed Publishing Portfolio

(March 28, 2011 – Burbank, CA) – Warner Bros. Consumer Products announced today that it has become the licensor for DC Entertainment’s licensed publishing business. Warner Bros. Consumer Products Global Publishing licenses the rights to numerous properties within its portfolio to publishers worldwide, allowing for the production of multiple popular formats. The vast DC Entertainment licensed publishing portfolio will prove no exception, as offerings are set to include: storybooks, novelizations, chapter books, readers, coloring, activity and sticker books, how-to-draw books, educational books and partworks. WBCP will license the DC Universe super heroes (Green Lantern, Superman, Batman and Wonder Woman), as well as MAD Magazine and Vertigo properties in partnership with DC Entertainment for books with publishers worldwide. The DC Comics properties join WBCP’s unmatched portfolio which includes Harry Potter, Looney Tunes, Scooby-Doo, Tom and Jerry, Happy Feet and many more. These efforts are separate from DC Comics publishing program. DC will continue to publish and handle worldwide subsidiary rights for their bestselling comic books and acclaimed graphic novels. “DC Comics has enjoyed a loyal fan base for generations and we are thrilled to be able to partner with our friends at DC and represent their licensed publishing business across all formats,” said Karen McTier, Executive Vice President of Domestic Licensing and Worldwide Marketing for Warner Bros. Consumer Products. “Many of our top properties already enjoy a major presence in the licensed publishing world and we are eager to work with the very best in the business in order to further expand DC’s consumer offerings in this category.” WBCP made the announcement in conjunction with the annual Bologna Children’s Book Fair being held in Bologna, Italy. To showcase the DC Comics properties, WBCP’s booth space at the fair will prominently feature some of the most famous DC Super Heroes characters that have graced all entertainment mediums for more than 75 years. About Warner Bros. Consumer Products: Warner Bros. Consumer Products, a Warner Bros. Entertainment Company, is one of the leading licensing and retail merchandising organizations in the world. About DC Entertainment: DC Entertainment, home to such iconic DC Comics properties as Superman, Batman, Green Lantern, Wonder Woman, The Flash, MAD Magazine, and Fables, is the creative division charged with strategically integrating across Warner Bros. and Time Warner. DC Entertainment works in concert with many key Warner Bros. divisions to unleash its superheroic characters across all media, including but not limited to film, television, consumer products, home entertainment, and interactive games. Publishing over 1,000 comic books, graphic novels and magazines each year, DC Comics is the largest English-language publisher of comics in the world. ###