HANNspree Signs Licensing Agreement With Warner Bros. Consumer Products
(December 27, 2005 - New York, NY) – HANNspree California, Inc. has signed a licensing agreement with Warner Bros. Consumer Products to create an exciting lineup of unique lifestyle-oriented LCD television sets based on the well-known Looney Tunes TM characters. The initial HANNspree TV line will feature familiar Looney Tunes favorites, including Tweety, Bugs Bunny, and the Tasmanian Devil (Taz). As part of the agreement, HANNspree will be the licensee for Looney Tunes-themed LCD TV sets in the United States. The new TVs will be available at national and regional retailers, all HANNspree-owned stores, HANNSpree.com and Amazon.com.
“Warner Bros. Entertainment has brought the world many of its best-loved cartoon characters over the years, and we’re proud to be able to incorporate some of that spirit and energy into our new Looney Tunes-inspired TVs,” noted Michael Amkreutz, HANNspree Vice President, Marketing and Product Planning. “HANNspree is committed to creating unique design-centric TVs that let people express their passions and individuality in fun new ways, and our agreement with Warner Bros. Consumer Products is another major step in helping us accomplish our goals.”
Colorful LCD Sets Capture The Fun and Excitement of the Irreverent Looney Tunes Characters
Like all HANNspree TVs, the colorful new Looney Tunes-inspired sets feature a multi-dimensional 360-degree design, offering unique aesthetic appeal from all perspectives, front, back and sides. All models utilize cutting-edge technical features including best-in-class speakers from leading manufacturers, and high quality LCD screens developed in-house and in association with industrial leaders such as HannStar. Here are the initial entries in the lineup:
Bugs Bunny “What’s Up Doc?” 12-inch LCD TV (SRP: $499): The spirit of Bugs Bunny is everywhere in this 12-inch set, which boasts a rounded silver cabinet capped by an illustration of the famed hare. On the front, speedy Bugs is wearing roller blades, and on the back he’s riding a snowboard! A micro-injection rubber stand in multiple colors ensures stability.
Bugs Bunny 12-Inch LCD TV (SRP: $499): The mischievous Bugs is also the star of this innovative 12-inch set, which includes an adjustable, die-cast metal wire stand in the shape of the “wascally wabbit” himself. The shape of the LCD TV itself even mimics Bugs’ face, and it’s supported by a curvy frame and housed in a sleek silvery cabinet. The TV is detachable from the stand, and a special “rabbit tail” cable management feature combines innovation and design for a pleasing and functional aesthetic.
Tweety 10-Inch LCD TV (SRP: $449): An illustration of Tweety rocks on top of a roly-poly orange base, taunting Sylvester. The integrated rubber bean bag base allows for easy adjustment of the viewing angle.
Taz 10-Inch LCD TV (SRP: $499): The fast-spinning Tasmanian Devil literally makes a meal out of this fun 10-inch set, which is shaped like one of his favorite snacks, a chicken leg! Taz' voracious face is seen chomping on the TV's detachable cabinet. For fun, you can even remove the chicken leg body from Taz’ head.
About HANNspree
HANNspree was founded in 2002 to shake-up the consumer electronics industry with a bold new approach to television design and manufacturing. Applying state-of-the-art engineering techniques to visionary design concepts, HANNspree is responsible for creating an entirely new category of design-driven, lifestyle-inspired televisions. The company is headquartered in Taipei, Taiwan and maintains U.S. sales and marketing offices in San Francisco and New Jersey.
HANNspree on the ‘Net: http://www.hannspree.com
About Warner Bros. Consumer Products
Warner Bros. Consumer Products, a Warner Bros. Entertainment Company, is one of the leading licensing and retail merchandising organizations in the world.
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